International Search Engine Marketing Blog

First mentioned on this blog in July of 2009 and revisited in May of 2010, online reputation management as predicted is turning into a key growth niche in the SEM industry. Please take a look at the image included in this post from Google Trends for online reputation search volume. Notice that it barely existed in 2007, 2008 to 2009 saw firms entering the market and in 2010 there is small but nice uptick. Expect to see the chart move exponentially in the future, as reputation management on the internet is still in its infancy.

When typing ‘Online Reputation Management’ into Google there are now a host of firms specifically targeting this area; obviously some with more expertise than others. SEO and SEM companies are somewhat behind the eight ball on this trend and rather traditional marketing are dominating the rankings despite the fact that the majority of these firms do not possess nearly the same expertise and experience required as the key players in the internet marketing industry. Agilis Marketing intends to change that.

Expect to start seeing Agilis Marketing in the top search listings for these associated terms in the near future. It is somewhat disheartening to see all these newly formed companies or subsidiaries touting services in which they possess little expertise. That is one reason I am now committing, focusing, and positioning my firm to become the leader in this arena. Customers deserve a higher level of knowledge by service providers and Agilis Marketing is going to deliver. Please help us in making advances in this industry by referencing this posting or contacting my company to discuss how we can assist you or your company in achieving an excellent online reputation in the SERPS and other places throughout the internet.

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Written by: Brent Yorzinski on November 7, 2010.